The Mayor of London has set out his Vision Zero commitment, which aims to eliminate all deaths and serious injuries from London’s transport system by 2041. Although progress is being made, pedestrian casualties in London remain too high.
Space Works—in partnership with ITP and Urban Movement—have been appointed by Transport for London to undertake research into pedestrian behavioral factors and light touch street design responses that can help reduce road danger. This project will fill gaps in understanding around the behavior and risk of people walking, and how this has changed as a result of technology. We will identify trends through observational surveys as well as analysis of casualty data and an international literature review, including identifying responses trialed across the world. Space Works will apply environmental and behavioral psychology expertise to help broaden understanding of how pedestrians respond to their environment, and develop measures to help ‘nudge’ pedestrians into avoiding road danger.
This project will complement Transport for London’s wider road danger reduction approach, which seeks to reduce the sources of danger to people walking, such as high vehicle speeds and vehicle design.